VIDEO: Introducing VIP’s New Street Banners!

Some wonderful recent donors have enabled VIP to buy some new banners for our important weekly street outreach events, designed by local activist Steve Cooling.

These latest four banners share a theme: VEGANISM: Before you ask how, ask why! This is to underscore the ethical emphasis of the Vegan Information Project. When people have an ethical reason to do something, that something becomes much easier. Research shows that ethical vegans are the vegans who stay vegan.

There is nothing more important in our struggle against cultural speciesism but to increase the number of ethical vegans in society.

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